Google Analytics

Kurt Hansen -

You can integrate your CharityWeb fundraising platform with your Google Analytics account to better understand how people get to your pages.

To integrate GA, simply email us your GA id, the one that looks like: UA-XXXXXX-X, or your Google Tag Manager (id looks like GTM-XXXXXXX) id.

We use virtual URLs to represent our pages. So, when you view your GA reports, our pages will show according to the following nomenclature:

/charityweb/DIRECTORY/EVENTURL/STEP

For example, a page that has a URL of:

https://ssl.charityweb.net/cwdemo/mt.htm

will show as:

/charityweb/donate/mt/0

A successful donation through this page will show as:

/charityweb/donate/mt/complete

Another example for an event:

https://ssl.charityweb.net/cwdemo/event/2017awarddinner.htm

will show as

/charityweb/event/2017awarddinner/0

The event registration has multiple steps; ticketing page, contact and billing, review, and receipt. You will see each step. So, the contact and billing is represented as:

/charityweb/event/2017awarddinner/1

 

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